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天井 tenjou
The pity ceiling on a gacha.
What does tenjou mean?
The "ceiling": pull enough times without luck and the game finally hands you the character. Players budget around it — 天井まで回す means committing to the worst case.
Example
天井まで回して、やっと来てくれた。
I pulled all the way to the ceiling and she finally came.
Vibe
Who you can say this to, and how it lands.
Friends only Casual. Natural with friends, out of place at work or with strangers.
Culture note
Guaranteed ceilings spread in Japan after 2016, when a loud gacha controversy pushed the industry toward self-regulation and published drop rates.
The story behind tenjou
天井 is the ceiling of a room, and in gacha it is the point above which bad luck cannot go: pull enough times and the game hands you the prize regardless. Guaranteed ceilings and published drop rates spread through Japanese mobile games after a loud dispute in 2016 pushed the industry into self-regulation.
What the word really changed was planning. Once a ceiling exists, a pull stops being a gamble and becomes a budget, so players save currency for months and say 天井まで回す, meaning they have already accepted the worst case. Ask about a game before you start and the first question a veteran asks back will be how high the ceiling sits.